Warner Brothers
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 TALL MAN RIDING BW Photograph Still 1955 Warner Bros RANDOLPH SCOTT 55 208 $19.99 Time Remaining: 5h 28m |
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 Movie Star Jane Bryan 1939 Each Dawn I Die Warner Bros Publicity Photo $4.99 Time Remaining: 1d 31m |
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 RUTH ROMAN Original Warner Bros Fashion Portrait 24 $9.95 Time Remaining: 1d 1h 19m |
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 RUTH ROMAN Original Warner Bros Portrait for Jean Nat Cosmetics BERT SIX 20 $9.95 Time Remaining: 1d 1h 22m |
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 RUTH ROMAN Original Warner Bros Portrait Photo BERT SIX 23 $9.95 Time Remaining: 1d 1h 26m |
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 VEDA ANN BORG MOVIE COSTUME THREE SAILORS AND A GIRL 1953 WARNER BROTHERS LABEL $900.00 Time Remaining: 1d 16h 17m |
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 EVE ARDEN FILM COSTUME THE LADY TAKES A SAILOR 1949 WARNER BROS LABEL PROD NUM $1,500.00 Time Remaining: 1d 16h 22m |
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 VINTAGE PHOTO 1956 JOEL McCREA Jody McCREA First Texan Warner Brothers photo $9.99 Time Remaining: 3d 4h 28m |
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 Joan Leslie original busty studio portrait photo 1941 Warner Brothers $9.99 Time Remaining: 3d 5h 4m |
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 1950 ORIG WARNER BROS MOVIE PROMO PHOTO GORDON MacRAE DAUGHTER OF ROSIE OGRADY $5.00 Time Remaining: 3d 7h 39m |
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 1949 ORIGINAL WARNER BROS MOVIE PROMO PHOTO GORDON MacRAE in BACKFIRE $5.00 Time Remaining: 3d 7h 39m |
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 CAROLL BAKER Original 1968 Warner Bros STUDIO PHOTO The SWEET BODY OF DEBORAH $9.97 Time Remaining: 5d 23h 25m |
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 Joan Leslie original leggy candid portrait photo 1940s Warner Brothers $9.99 Time Remaining: 6d 5h 2m |
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 GERALDINE FITZGERALD Vintage 1940s 8x10 Warner Brothers Promotional Still Photo $8.99 Time Remaining: 6d 6h 18m |
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Warner Brothers
The Hollywood Studio System During the Golden Age
During the Golden Age of Hollywood, five major studios (also known as the Big Five) were the top profiting studios within the film industry. MGM held the top spot for eleven years (1931-1941), with 20th Century Fox firmly in second place. Paramount profited very substantially during the early sound era (1928-1930) and after a slow period during the 1930's climbed back to profitability during the booming 1940's. Warner Brothers and RKO Radio Pictures remained stable until the late 1940's when RKO began to decline.
The Hollywood Studio system created by these five major film studios is credited with developing most of the legendary stars of the Golden Era. During the early years of film production, studios would invest a great deal of money to recruit, groom, and then sign to contracts those stars who possessed the greatest talent potential. This method of self-development came to be known as the "star system."
In 1935 the emergence of the "talent scout system" came into being. This meant that undiscovered talent from outside of the studio had a chance to be discovered by a talent scout who would then represent his client to the studios in the hope of obtaining a contract.
In an effort to find this undiscovered talent, these scouts would constantly monitor Broadway, vaudeville, and radio. On occasion, they would randomly discover a potential star out in the general public based on their style, first impression, or simply good looks. A perfect example of this is Hollywood legend Lana Turner who was discovered drinking a root beer on a bench outside of a diner by a talent scout who thought that she had the perfect look for a part in an upcoming movie.
Performance contracts within the studio system were very strict, and encroached on the social life of an actor or actress. Many allowable social activities were scheduled by the studio as a promotional technique to bring their stars more press and attention. This, in effect, meant that the star was now the property of the studio and that many aspects of their personal lives were under the complete control of the industry.
Most of the star contracts during this period were seven years long, with a six month option for contract players. Should the star prove to not be as popular as the studio had wanted and not generating enough of a profit at the box office within six months, the studio could revoke the contract. However, if they did well, they could be given a higher salary until the option period of their next contract.
These contracts gave the studios complete control over the actors, including the right to make the actor accept any role chosen by the studio whether the actor was interested in the role or not. These contracts also provided the studio the right to loan, and receive a fee or other mutually agreed upon arrangement, their stars to other studios with or without the stars consent.
Due to the restrictive nature and enforcement of these contracts, many stars often found themselves playing roles that they did not want, or were just opposed to. It could be a tough trade-off; and ultimately, in order to be a contract star during this era you had to accept the fact that you, the actor, had no control over your career and were at the mercy of the studio.
The old Hollywood studio system of star control ended soon after the Golden Era. The film studios were eventually forced into shutting down their monopolizing system allowing entertainers and other film professionals, both independent and foreign, more creative and rewarding control over their careers.
About the Author
Carl DiNello is a Blog Owner whose passion is Hollywood history and those movies from the 1920s - 1950s that make up this rich history.
Hollywood Movie Memories...Movies to Remember and Discover!
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How much did Warner Brothers pay for the Chevy Chimera(Bumble Bee) in Transformers?
i was wondering how much Warner Brothers payed to get the 2009 Chevy Chimera (Bumble Bee) in the movie Transformers. The reason i ask this is because at the time of the making of the movie, there were only three existing 2009 Chevy Chimera's in the world.
Chevy Camaro not Chimera GET YOUR FACTS RIGHT
Interview with the Warner Brothers (and Sister!)